This project brought together Uriage and two pediatric specialists to create a series of three informative and engaging reels, each focused on a specific skincare concern: dermatitis, insect bites, and sun protection.
Designed for digital platforms, the content translates medical knowledge into clear, accessible guidance for parents, combining credibility with a warm and approachable tone.

Through concise storytelling and clean visual language, each reel highlights the effectiveness of Uriage’s products while reinforcing trust through expert insight.
A content-driven approach that educates, reassures, and connects — turning everyday concerns into moments of care and confidence